About Us

Our Founder, Dean Aston, grew up with a fascination for sailing and the lifestyle it promotes. As a young boy, Aston loved sailing literature and learning about explorers and their journeys, dreaming that one day he too would embark upon a journey that would benefit him and the people around him.  

Fast forward to now and Aston has taken the fashion community by storm as a commercial model for large brands like Superdry and Gym Shark. Aston’s modelling career has enabled him to gain extensive experience and intimate knowledge of the fashion industry, embedding an understanding of not just what looks good, but what feels good too.  

How was Yachtsman clothing born? 

With Aston’s fashion role generating many opportunities to review a wide variety of brands and their clothing, Aston realized there was a gap in the market for distinctive clothing that can support people wherever their journey takes them. In combining this with Aston’s fascination of sailing and the opportunities it presents, Yachtsman Clothing was born; with designs that fit your journey.  

The Yachtsman Way: 

Yachtsman clothing is founded on three main principles: style, quality, and a commitment to distinction.  

We fuse timeless design with contemporary fashion, establishing a brand that was born to stand out.  

Yachtsman Clothing was created for movement but made for a distinctive style. So, whether you’re in the city on a night out or want a style to take you from the boat straight to the port, Yachtsman clothing is made to fit your look, whilst supporting you on your journey.  

Why Yachtsman is Unique: 

What makes Yachtsman Clothing have the edge over other brands is its commitment to quality. Yachtsman’s future mission is to use ethically sourced material that lasts. Whilst we are not 100% carbon-free currently, we are making every effort to deliver a carbon-free footprint by 2025.  Our commitment to this mission means your item will not only sustain your wallet but will also provide sustainability for manufacturers, Yachtsman staff, our customers, the planet and beyond.  

Not only does Yachtsman hook people in with its stylish and distinctive branding, but it also lines up and promotes a lifestyle that focuses on feeling good on your journey, whatever that might be.   

Yachtsman Clothing actively supports your journey and with this in mind, design is key to making your everyday effortless. Introducing Yachtsman’s distinguishing feature... The Nautical Welt Slip.  

Yachtsman has beautifully and cleverly designed a hidden pocket to hold the arms of eyewear, aptly named The Nautical Welt Slip.

The welt slip enables users to place their glasses in a position that maintains the aesthetics of the Yachtsman design, whilst diligently cradling your eyewear in an accessible way.  

Our clothes are more than just a brand, they are a lifestyle. 


Yachtsman Clothing - Distinctive Style… Born to stand out.